Listen to 300+ podcasts by best-selling authors, published Wednesday, 4pm EST!

Restroom Advertising Finds Niche Markets

Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Public Restroom Advertising and other Public Restrooms topics.

Can restroom advertising target a niche market?

Restroom Advertising Finds Niche Markets

Restroom advertising can go beyond gender-specific ads. Depending on the restroom venue, ads can be targeted to specific groups such as sports fans, ethnic groups, or frequenters of jazz clubs, to name a few. For instance, data from an Audits & Surveys study found that 35% of customers who used restrooms in a particular nightclub were aged 18-24 years, 67% accessed the Internet at home or work, and 26% visited bars or nightclubs twice a week. These data allow businesses to target ads to their customers.

   

Comments

Nobody has commented on this tip yet. Be the first.



Name:


URL: (optional)


Comment:


Not finding the advice and tips you need on this Public Restrooms Tip Site? Request a Tip Now!


Guru Spotlight
Phyllis Serbes